IACC Meeting Room of the Future - 2018 Latin America Report

The inaugural IACC Latin America Meeting Room of the Future report focuses on the issues affecting meeting planners and venues through the LATAM region.

Some of the insights include:

• An increasing priority to deliver "experiences"
• The need for technology-rich elements in meetings
• The importance of outdoor space for networking, breakout sessions and dining

Discussing the findings, David Hidalgo Ayala, Show Director IBTM Americas, commented: “Experiences and interaction are at the very core of what we do and interestingly, despite the ever-increasing use of technology in events, personal relationships and face-to-face meetings still take priority. As new technologies are embraced, in LATAM especially event planners are more committed to and capable of delivering truly memorable and unique experiences for attendees."

To find out more, download the full report now.

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